Spain- and Malta-based online casino games maker Red Rake Gaming today premiered its brand new progressive tournament feature, a tool that aims to boost player experience and enhance engagement.
The new real-time tool enables Red Rake’s partners to set up progressive slot tournaments across the developer’s titles. The functionality also offers an option for a seeding feature of future tournaments that is unique to the iGaming market.
A real-time data feed provides slots players with the chance to track their progress and results and to convert their spins into prizes. The gamification layer aims to additionally entertain and engage slots fans and enhance their overall experience with Red Rake’s titles.
Red Rake’s newly rolled out tournament tool is now available to all of the company’s existing partners across its entire slots library as well as across all approved markets.
The new product can be customized with recurring tournament options to bolster its partner’s marketing goals while entertaining players. All the functionalities within the feature are simple and easy to configure.
Pleased with Initial Results
Commenting on their newly released tournament tool, Red Rake Malta Managing Director Nick Barr said that they are happy to bring their newest product to the market and that they have created a unique functionality that allows their partner operators to hold customizable tournaments across Red Rake’s gaming titles and “enhance the overall player experience in line with our partners’ marketing goals.”
Mr. Barr also noted that they are very pleased with the initial results from the pre-release of their tournament feature and that there has been a growing demand for it among their operator partners.
The Red Rake official went on to say that they are looking forward to see how their entire network will respond to the tool now that it can be accessed by all their partners.
Red Rake Announces GVC Holdings Partnership
In a separate news story from this week, Red Rake announced that it has inked a content supply deal with gambling powerhouse GVC Holdings.
Under the terms of the recently signed partnership between the supplier and the operator, Red Rake will provide GVC’s online gambling brands with access to its best-performing gaming titles, including recently released slots Gustav Minebuster, Mother of Horus, and Million7, among others.
Of their partnership with GVC, Mr. Barr said that they have signed a key alliance due to the synergies between his company and the operator and that the deal will help Red Rake increase its foothold in already very strong markets.
GVC Director of Commercial Management Obdulio Bacarese added that they are truly excited to be working with Red Rake and that the provider’s “diverse portfolio is a fantastic addition to our ever-expanding content across our sites.”