Online gambling group Soft2Bet has entered a new market as it looks to constantly grow its presence in major regulated and emerging markets around the world.
The company announced that two of its brands have recently celebrated their entry into Brazil following news that the country mulls accelerating the privatization of sports betting as part of a larger scheme that seeks to relieve the state from acting in areas that require a high degree of innovation and hand these to the private sector.
Soft2Bet’s YoYoCasino and CampoBet operations, part of the company’s multi-brand portfolio, are now live in the Brazilian iGaming market. Brazil is one of the most promising territories in the lucrative Latin American region, due to its large population and the popularity of gambling there.
Soft2Bet anticipates the launch of YoYoCasino in Brazil to further boost the already widely successful online casino brand’s popularity. YoYoCasino boasts a wide portfolio of immersive slots as well as an extensive tournament network and a host of bonus offers for players of all types.
As mentioned above, Soft2Bet entered Brazil with one more brand, its CampoBet online casino and sports betting operation. CampoBet is one of the group’s top-performing brands in Europe. It features a massive selection of casino games in addition to a bespoke sports betting product.
Delighted to Enter Brazil
Commenting on their Brazilian debut, Boris Chaikin, CEO of Soft2Bet said that they are delighted to go live in Brazil and that the nation’s online gambling market offers “burgeoning commercial opportunities.”
Mr. Chaikin also expressed confidence in the success of their YoYoCasino and CampoBet brands and noted that they would certainly be received enthusiastically by Brazilian online gamblers.
The Soft2Bet CEO went on to say that their portfolio is primed to take Brazil by storm as it offers “a gaming catalog packed with premium casino titles as well as thrilling sports betting experiences for fans watching the resumption of Europe’s top leagues.”
Soft2Bet’s YoYoCasino and CampoBet brands represent a fraction of the gambling operator’s portfolio, which includes a total of 17 online casino and sports betting brands. Popular platforms Nomini and gamified sportsbook Rabona are also part of the company’s offering.
The operator also provides a host of innovative B2B solutions, including recently released FEZbet which offers more than 3,000 online casino games from more than 35 content providers as well as a plethora of sports betting opportunities, bonuses, and diverse tournaments for better retention.
Brazil is the latest new market Soft2Bet has entered recently. Earlier this year, the company debuted four of its brands – Wazamba, Rabona, Nomini, and CampoBet – in India. Soft2Bet also revealed plans to take the rest of its operations live in the Indian iGaming market in the near future.